According to recent market analysis, the global Garlic Press market was valued at USD 37 million in 2024 and is projected to reach USD 50.1 million by 2031, expanding at a steady Compound Annual Growth Rate (CAGR) of 4.5% during the forecast period. This growth is driven by increasing consumer preference for time-saving kitchen tools, rising culinary trends favoring fresh ingredients, and expanding retail distribution channels globally.
What is a Garlic Press?
A garlic press is a specialized kitchen tool designed to crush garlic cloves efficiently by forcing them through small holes, extracting minced garlic while separating the peel. Modern designs often feature ergonomic handles, rust-resistant materials (predominantly stainless steel), and easy-clean mechanisms that appeal to both home cooks and professional chefs.
The U.S. represents a key market due to high kitchenware spending, while China is emerging as the fastest-growing region owing to urbanization and Western cooking influence. The stainless steel segment dominates material preferences (holding over 60% market share in 2024) due to durability concerns, while plastic variants attract budget-conscious buyers through mass retail channels.
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Key Market Growth Drivers
Shifting Consumer Cooking Behaviors
The post-pandemic era has seen a 32% increase in home cooking according to kitchenware industry surveys, with garlic (a staple aromatic ingredient) benefiting from this trend. Modern garlic presses address two critical consumer needs:
- Time efficiency – Crushes cloves 5x faster than manual chopping
- Consistent results – Provides uniformly minced garlic essential for professional recipes
Material Innovation
Manufacturers are responding to demand with advanced features:
- Stainless steel 304/316 grades for commercial kitchens
- Dishwasher-safe nylon composites for home use
- Foldable travel designs gaining traction among millennial buyers
Market Challenges
Despite steady growth, the industry faces hurdles:
- Counterfeit products flooding e-commerce platforms (estimated 18-22% of online sales)
- Material cost volatility – Stainless steel prices fluctuated 27% in 2023
- Niche substitution threat from electric choppers and pre-minced garlic products
Opportunities for Expansion
Premiumization Trends
Brands like Zyliss and OXO are capturing high-margin segments through:
- Limited edition designer collaborations
- Professional-grade NSF-certified models
- Sustainable material offerings (recycled stainless steel)
Emerging Market Potential
While North America and Europe remain mature markets, manufacturers are targeting:
- Asian urban centers through compact apartment-friendly designs
- Latin America via value-tier product lines
- Middle East through halal kitchenware bundles
Regional Insights
- North America (35% market share)
- Driven by culinary influencers and celebrity chef endorsements
- Europe
- Germany leads with engineered precision tools
- Asia-Pacific
- China’s market grew 8.2% YoY in 2023
- Latin America
- Brazil shows appetite for colorful silicone-handled models
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Competitive Landscape
The market features both legacy brands and agile innovators:
- Zyliss (Switzerland) – Professional-grade stainless steel dominance
- OXO (US) – Ergonomic consumer-focused designs
- Leifheit (Germany) – Retail shelf presence leader
- Emerging Asian manufacturers disrupting with cost-competitive alternatives
Recent developments include:
- RALIS’ 2024 launch of antimicrobial-coated presses
- Zulay Kitchen’s influencer marketing success on TikTok
- Commercial kitchen suppliers expanding into home segments
Market Segmentation
By Type
- Stainless Steel (62% revenue share)
- Plastic
- Others (cast aluminum, ceramic)
By Application
- Household (73% unit sales)
- Commercial (restaurants, catering)
By Distribution
- E-commerce (growing at 11.7% CAGR)
- Hypermarkets/Supermarkets
- Specialty Stores
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About Stats Market Research
Stats Market Research is a trusted provider of consumer goods and kitchenware market intelligence, delivering actionable insights through advanced data analytics and in-depth market forecasts. Our expertise covers household products, culinary tools, and retail distribution channels across global markets.
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