The Global Horseback Riding Clothes Market was valued at USD 2,451 Million in 2023 and is projected to reach USD 2,802.45 Million by 2032, growing at a Compound Annual Growth Rate (CAGR) of 1.50% during the forecast period (2023–2032). This growth is being driven by rising participation in equestrian sports, increasing emphasis on rider safety and comfort, and the growing popularity of horseback riding as a recreational and competitive activity, particularly among women and families in developed and emerging markets.
As the equestrian industry evolves with a focus on safety standards, sustainable materials, and fashionable designs, the spotlight is on the key apparel providers who are driving innovation, durability, and style in horseback riding gear. In this blog, we profile the Top 10 Companies in the Horseback Riding Clothes Industry—a mix of established brands, sportswear giants, and specialized equestrian innovators shaping the future of rider apparel worldwide.
🔟 1. Noble Outfitters
Headquarters: Fort Worth, Texas, USA
Key Offering: Breeches, boots, gloves, and protective vests
Noble Outfitters has built a strong reputation in the American equestrian market by providing affordable, high-performance clothing tailored for western and english riding disciplines. Their product line emphasizes durability and functionality, catering to both amateur riders and professional competitors. With a focus on rider comfort during long sessions, the company has expanded its distribution through online platforms and tack shops across North America and beyond.
Safety and Innovation Initiatives:
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Development of ASTM-certified protective gear for fall protection
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Introduction of breathable, moisture-wicking fabrics for all-weather riding
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Partnerships with rodeo associations to enhance product testing and feedback
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9️⃣ 2. Devon-Aire
Headquarters: Union City, California, USA
Key Offering: Show shirts, jackets, trousers, and helmets
Devon-Aire specializes in elegant equestrian attire that blends traditional style with modern comfort, primarily targeting english riding enthusiasts. The brand is known for its attention to detail in tailoring, ensuring a flattering fit for various body types. Operating primarily in the U.S., Devon-Aire has gained traction in show circuits and is increasingly available internationally through e-commerce.
Safety and Innovation Initiatives:
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Integration of UV-protective materials in outerwear for outdoor events
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Collaboration with safety standards organizations for helmet certifications
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Expansion into sustainable cotton blends for eco-conscious consumers
8️⃣ 3. SSG Gloves
Headquarters: Ozzano dell’Emilia, Italy
Key Offering: Riding gloves, chaps, and hand protection accessories
SSG Gloves has carved a niche in the European market with its specialized focus on hand and grip protection for riders. Their products are designed to enhance control and prevent blisters during intense riding sessions, serving both casual and competitive riders. The company’s commitment to quality leather craftsmanship has made it a favorite among professionals in dressage and jumping.
Safety and Innovation Initiatives:
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Reinforced palm designs for improved rein handling and safety
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Use of touchscreen-compatible gloves for modern riders
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Research into hypoallergenic materials to reduce skin irritations
7️⃣ 4. VESTRUM
Headquarters: Padua, Italy
Key Offering: Luxury jackets, breeches, and technical apparel
VESTRUM stands out in the premium segment of equestrian clothing, offering Italian-made pieces that combine fashion with functionality. Targeted at high-end show riders, their collections feature sophisticated designs and high-tech fabrics that prioritize breathability and flexibility. The brand has a strong presence in Europe and is expanding into Asia through exclusive retailers.
Safety and Innovation Initiatives:
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Advanced seam constructions to minimize chafing and enhance mobility
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Incorporation of reflective elements for low-light riding safety
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Sustainable sourcing of materials from ethical suppliers
Download FREE Sample Report: Horseback Riding Clothes Market – View in Detailed Research Report
6️⃣ 5. KEP ITALIA
Headquarters: Brescia, Italy
Key Offering: Composite helmets and head protection gear
KEP ITALIA is a leader in equestrian headgear, renowned for its innovative composite helmets that offer superior impact protection without compromising on comfort or style. Designed for professional and amateur riders alike, their products meet stringent international safety standards and are popular in competitive events across Europe and North America. The company’s focus on ventilation and lightweight materials sets it apart in the market.
Safety and Innovation Initiatives:
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Patented air ventilation systems for optimal airflow during rides
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Custom-fit options using 3D scanning technology
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Ongoing certifications with FEI and ASTM for global compliance
5️⃣ 6. Mountain Horse
Headquarters: Borås, Sweden
Key Offering: Boots, trousers, jackets, and winter apparel
Mountain Horse excels in rugged, weather-resistant clothing suited for trail riding and outdoor equestrian activities, particularly in colder climates. Originating from Scandinavia, the brand emphasizes durability and insulation, making it ideal for endurance riders. Their expansion into North American markets has boosted sales through partnerships with major tack retailers.
Safety and Innovation Initiatives:
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Grip soles on boots to prevent slips on uneven terrain
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Waterproof membranes in jackets for all-season protection
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Focus on recyclable materials to appeal to environmentally aware riders
4️⃣ 7. Equetech
Headquarters: Northampton, United Kingdom
Key Offering: Formal show wear, breeches, and accessories
Equetech is a British staple in equestrian fashion, providing refined apparel for show jumping and dressage competitions. Their products balance elegance with practicality, featuring tailored fits and high-quality fabrics that withstand rigorous use. The company serves a global clientele through its online store and has a loyal following in the UK equestrian community.
Safety and Innovation Initiatives:
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Anti-microbial treatments in fabrics to maintain hygiene
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Ergonomic designs for better posture and reduced strain
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Collaborations with riders for product evolution based on real-world input
Download FREE Sample Report: Horseback Riding Clothes Market – View in Detailed Research Report
3️⃣ 8. Kerrits
Headquarters: Hudson, Massachusetts, USA
Key Offering: Activewear breeches, tops, and gloves for women
Kerrits has revolutionized women’s equestrian clothing with its performance-driven activewear that prioritizes comfort and mobility. Founded by a former rider, the brand focuses on inclusive sizing and innovative fabrics like their proprietary four-way stretch material. With a strong U.S. base, Kerrits is expanding internationally, appealing to female riders seeking stylish yet functional gear.
Safety and Innovation Initiatives:
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High-visibility piping on apparel for trail safety
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Sustainable production using recycled polyester
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Size-inclusive ranges to promote accessibility in the sport
2️⃣ 9. Pikeur
Headquarters: Obertshausen, Germany
Key Offering: Premium jackets, breeches, and show shirts
Pikeur is synonymous with luxury equestrian apparel in Europe, offering collections that fuse German engineering with sophisticated design. Their products are crafted for elite competitors, featuring advanced thermal regulation and seamless construction. The brand’s global reach includes sponsorships of major events, solidifying its position as a top choice for professional riders.
Safety and Innovation Initiatives:
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Temperature-regulating fabrics for varying competition conditions
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Reinforced knee patches for enhanced saddle grip and safety
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Commitment to ethical manufacturing and animal welfare in materials
1️⃣ 10. Ariat
Headquarters: Union City, California, USA
Key Offering: Boots, jeans, jackets, and full riding ensembles
Ariat dominates the global horseback riding clothes market with its versatile, high-performance gear that spans western, english, and casual wear. Known for pioneering technologies like their ATS footbed in boots, Ariat serves millions of riders worldwide through extensive retail networks. Their commitment to innovation has made them a household name in equestrian sports.
Safety and Innovation Initiatives:
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Advanced cushioning systems in footwear to reduce impact injuries
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Flame-resistant options for ranch and working riders
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Broad sustainability program including recycled materials and water conservation
Read Full Report: Horseback Riding Clothes Market – View in Detailed Research Report
🌍 Outlook: The Future of Horseback Riding Clothes Is Safer and More Stylish
The horseback riding clothes market is experiencing steady evolution as riders demand gear that not only protects but also enhances their experience on horseback. While traditional materials like leather and cotton remain staples, the industry is pouring resources into technical fabrics, safety certifications, and sustainable practices to meet growing consumer expectations.
Because safety has become paramount with increased participation in equestrian activities, companies are prioritizing protective features in helmets, vests, and boots. Furthermore, the rise of women in the sport—accounting for a significant portion of the market—has spurred designs that offer better fit and style without sacrificing performance. However, challenges like fluctuating raw material costs and regional supply chain issues persist, yet opportunities in emerging markets like Asia-Pacific promise expansion.
In North America, which holds a substantial share with USD 655.19 million in 2023 and a CAGR of 1.29% through 2032, the focus is on recreational riding gear. Europe leads in premium and competitive apparel, driven by strong equestrian traditions in countries like Germany and the UK. Meanwhile, Asia-Pacific is seeing rapid growth due to urbanization and wellness trends, creating demand for affordable yet quality imports.
The segmentation by type—trousers, jackets, helmets, boots, and gloves—reveals boots and helmets as the largest categories, given their critical role in safety. By application, female riders dominate, reflecting broader gender inclusivity in sports. Geographically, North America and Europe together command over 60% of the market, but South America and the Middle East are emerging hotspots with rising interest in horse sports.
📈 Key Trends Shaping the Market:
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Increasing adoption of sustainable and eco-friendly materials in apparel production
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Integration of smart technology, such as GPS-enabled vests and impact-sensing helmets
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Growth in women’s and youth-specific lines to broaden market accessibility
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Expansion of e-commerce and direct-to-consumer models for global reach
Market Trends Affecting Horseback Riding Clothes
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Sustainable Fabrics and Ethical Sourcing — Brands are shifting to organic cotton, recycled synthetics, and vegan alternatives to appeal to environmentally conscious consumers. Pikeur and Ariat lead with certifications like GOTS, simplifying procurement while ensuring traceability in supply chains. Recent commitments to carbon-neutral production are redefining brand loyalty.
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Technology Integration for Safety — Helmets with built-in sensors for impact detection and jackets with airbag systems are gaining traction. KEP ITALIA’s innovations exemplify compliance with evolving regulations, reducing injury rates in competitive riding.
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Inclusive Sizing and Gender-Specific Designs — With women comprising over 70% of riders, companies like Kerrits are offering extended sizes and adaptive features. This trend supports multi-generational participation and boosts market penetration in diverse demographics.
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Performance Wear for Endurance Riding — Moisture-wicking and UV-protective clothing is essential for trail and event riders. Mountain Horse’s all-weather lines highlight the demand for versatile gear in modular equestrian lifestyles.
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Customization and Personalization — Online configurators for custom fits are rising, with Equetech partnering with digital platforms to cut labor costs and enhance customer satisfaction in high-volume markets.
Looking ahead, the market’s modest CAGR reflects a mature industry, but niches like youth apparel and adventure riding offer growth potential. Regulatory pushes for safety standards in Europe and the U.S. will drive investments, while digital marketing and influencer collaborations will expand visibility in Asia and Latin America.
Moreover, the value chain—from fabric suppliers to retailers—is streamlining through vertical integrations, as seen with DECATHLON’s in-house production. Porter’s five forces indicate moderate competition, with high barriers for new entrants due to certification needs, yet buyer power is rising with informed consumers.
In essence, these trends point to a future where horseback riding clothes not only safeguard riders but also elevate the sport’s appeal as a lifestyle choice. The profiled companies are at the forefront, blending tradition with forward-thinking designs to equip riders for whatever path they take.
Read Full Report: Horseback Riding Clothes Market – View in Detailed Research Report
The companies listed above are not only outfitting riders worldwide—they’re pioneering the next era of safe, stylish equestrian fashion.